About

Richa is an Egyptian clothing and streetwear lifestyle brand established in Cairo, Egypt in October 2018 by Omar Hegazy, dedicated to the creation of new products without losing its cultural identity. Richa grew to encourage and display the intertwining of the Middle eastern and western fashion culture. The brand aims to appeal to a unique sector of street wear culture as well as the Fine Arts, extreme sports and hip hop scenes specifically.

The brand’s main goal is to design unique products that maintain the extreme Egyptian athletes identity while pushing the boundaries of the art of fashion.

What makes Richa’s products unique is its introduction to braiding fine art into fashion, products that come out of the Richa lab are not ordinary pieces of fabric but rather individual concepts . Every product that comes out of the Richa lab is a concept, a wearable story.

The people’s favorite richa is dedicated to creating a unique customer experience by hand spraying and painting items for the customization and individuality of the consumer experience. Each item is individually embellished with an artistic element that stamps the final product with originality. Known for its numbered/limited pieces throughout every collection.